When my wife’s text and talk cell phone started to break down, I surprised her with a brand new iPhone. The next day I texted her and asked how she liked it. She responded “It’s great. It’s like carrying around a computer.” Of course, she was exactly right. Smartphones are essentially …
Read moreMarket Research and the Smartphone: Star Crossed Lovers Or Strangers In The Night?
by Allan Fromen
October 25, 2011