June 2012

Coherent Arbitrariness: random but consistent

June 26, 2012

We like to think that we know what we like; whether it’s purchasing that new bit of kit or judging what an app is really worth, our steadfast values and judgements act as our consistent guide. Yet a passage from Mark Twain’s novel, ‘Tom Sawyer’, famously challenged this notion. In the novel, …

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Social Media Mania

June 20, 2012

From social hype to a selective future Everyone is talking about social media – a global phenomenon that has captivated individuals of all ages and backgrounds. The digital exchanges of social media are perfectly suited to today’s world because they allow flexibility, something that is …

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Strange Bedfellows

June 19, 2012

The Mood of the World Report will be especially important this year One of the strange things about traveling abroad now is how unstrange it can be. Gone are the days of hitchhiking across Ireland on vehicles you’d never see in the States (e.g. donkey cart; true story). Since the boom years, …

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Keeping Bias at Bay During User Research

June 14, 2012

This article is re-posted from User Centric’s blog. Having been in the moderator’s seat as well as having witnessed many different and equally good moderation styles, I have come to understand that consistency is paramount when conducting an unbiased interview.  As UX professionals, we …

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Who’s Driving Automotive Innovation?

June 12, 2012

One of the crucial stories for global marketers and manufacturers in coming years is the shift in impetus of consumer demand from the Developed markets of Europe, North America and Asia, to the Emerging world. One sector at the vanguard of this shift is the automotive category, with many of the …

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Details, Details

June 12, 2012

Whether you ascribe to Flaubert’s assertion that “the good God is in the detail” or prefer the alternative version that it’s the devil, it’s hard to deny that details do matter. The late Apple CEO Steve Jobs was legendary for sending designers back to the drawing board dozens of times to get …

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Over-the-air TV is on the rise

For the past two years, we’ve seen a lot of weeping, wailing, and gnashing of teeth about cord-cutters – that people were abandoning pay TV for online services; putting the TV model in imminent danger of collapse. The only trouble with these declarations is that there has been very little …

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