November 2013

Streamlining Auto R&D: ROI Gaming Modules

November 18, 2013

Automotive marketers know that they must perform at or above an expected level on Key Performance Indicators to stay competitive.  On an on-going basis, we as analysts help our auto clients track their relative position in the industry at every stage of the purchase process letting them see …

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The New American Mobility

November 14, 2013

With the days getting darker and the temperatures dropping, talk among my consumer-trend colleagues has turned to how long into the winter people will use New York’s new Citi Bikes bike-sharing program. If our research on Americans’ changing lifestyles is indicative, the answer seems clear: as …

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