September 2014

I just left my bank…here’s why

September 30, 2014

I was greeted by a piece of mail from my bank when I arrived home today. It was unusual in that it was in a nice envelope and it felt like someone actually stuffed it by hand. In it, was a letter from my branch manager, telling me that our branch was closing. It said that I should not worry - …

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5 Steps That Will Make Smart TV Apps Smarter

September 22, 2014

As a mind-boggling array of new devices provide a constant supply of information and social connection, consumers are demanding that their TVs keep pace. At this year’s CES and SXSW, smart TVs were at the forefront of the discussion about the evolving role of television. At their core, smart …

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Is the time right for the smartwatch?

September 16, 2014

With the headline news at IFA 2014 that Apple will be joining the likes of Samsung, Huawei and Sony in launching a smartwatch, our new global study* offers a unique insight into consumers’ views on wearable technology in China, Germany, South Korea, the UK and the US. What expectations do …

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Does Generation Y really hate driving?

September 10, 2014

It has become common currency in recent times to classify Generation Y as uniformly disinterested in or even hostile to driving. However, GfK’s recent study on their attitudes and motivations reveals a much less simplistic picture, with 74% of the 18 – 34 age group appearing in the more …

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