August 2015

Marketing the cloud

August 31, 2015

Only 13% of 27,000 people, across 22 countries agree completely that it is essential to store or access their created content in the cloud. Only? Really? I’m surprised the figure is so high! Remember, this is the percentage of people that gave the most extreme score (7, out of a 7-point scale) …

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And the winners are…health and fitness devices!

August 19, 2015

Reading the media could arouse the impression that the wearables market is solely the domain of smartwatches, such are the headlines dominated by tech giants we traditionally know from the smartphone market. But dig a little deeper and you’ll find that, in fact, a lot of top-performing wearable …

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The future of fashion retail

August 13, 2015

The continued rise of online shopping and the consequential sales decline on the high street demand a fundamental rethink and new, visionary shop concepts. German fashion retailers are responding to the changing situation on the basis of trial and error. This has resulted in the spontaneous …

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