Karsten Holdorf

Karsten Holdorf provides expert industry opinion, insights and trends to help companies make better business decisions. Subscribe for regular updates.

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Technology 3 min
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How to attract the maximum share of Black Friday shoppers

With Black Friday less than two months away, practically every retailer out there will be..
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Retail 2 min
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Step this way to find out if you’re getting your fair share of manufacturer investment

As a retailer, you are to manufacturers what Ginger Rogers was to Fred Astaire: a..
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smartphone 2 min
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Track the execution of launch campaigns to ensure they achieve lift off

As a manufacturer, you’ll know that the launch phase of a new product is absolutely..
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