Mihir Bhatt

Mihir Bhatt

mihir.bhatt@gfk.com

My blog posts

The home is (still) where it’s at

October 23, 2017

Ah, the home. A place to relax. A place to connect. A place to entertain. A place to do the things you want to do. Regardless of what image comes to mind when we think about our own homes, the home still is a critical part of the backbone that drives consumer behaviors. And with cooler months …

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The old and new of holiday shopping trends

November 17, 2016

With the election season now behind us, Americans can now set their sights onto a new season (with perhaps the same level of uncertainty – for marketers, brands and companies at least): holiday shopping.  This year the National Retail Federation expects holiday sales to reach $630.5 billion.  …

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