Health

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Global Brand Goes Australian

December 11, 2012

What’s the first thing that comes to mind when you think about a company called ‘Virgin’? Richard Branson may be top of mind. Being British may also pop up, and maybe even their multitude of subsidiaries covering everything from airlines and health clubs to space flights. My perception from …

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Honesty is the Best Policy

December 11, 2012

It is often said in today’s cynical world that honesty is at a premium.  It was partly for this reason (and partly because it is housed inside an old London bus) that my attention was drawn to The Honesty Shop as I was walking through east London the other day. There are a few aspects of …

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