Retail

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Who really leads in the kitchen?

May 1, 2015

It’s probably fair to say that retailers target most of their advertising for “all things cooking” towards women. But are the ladies really still the driving force in the kitchen – and therefore in kitchen purchases? And which countries harbor a population that is simply bursting with cooking …

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Hispanic millennials – pet marketers’ next best bet

March 26, 2015

Pet marketers are on the trail of something important. They need to track down their next generation of dominant customers. Baby Boomers, who account for a meaningful share of sales, are aging – and so are their pets. The pet industry is worried that, when Boomers’ dogs and cats pass away, they …

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The F-word and mobile payments 2.0

March 6, 2015

When I discuss my excitement over the rapidly changing Mobile Payments industry with family and friends they just don’t get it. Sure, they are familiar with Apple Pay and yes, they understand that if they had the new iPhone or Samsung 6 that they could possibly pay for things using their phone …

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