Why pharma must understand the patient as a payer

June 23, 2016

Pharmaceutical companies are well aware there is a trend toward shifting the financial burden to the patient that can be seen in many markets. Traditionally, patients have had the payer role in the emerging private pay markets, such as China and India. The US is also an obvious example of where …

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Tectonic shift in US reimbursement is coming

April 30, 2015

Medicare, the largest healthcare payer in the United States, is aggressively moving from quantity to quality in its payment mechanism. The Hospital Value-based Purchasing (VBP) initiative was introduced by the Centers for Medicare and Medicaid Services (CMS) as part of the 2010 Affordable Care …

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