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Security is not just an expensive add-on

June 15, 2015

The internet has undeniably revolutionized how businesses operate, engage with their customers and bring their products to market. From sole traders to large multinationals, IT is at the heart of every business function, raising the question of risk (and therefore security) that has found …

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CASS + 18 months: so far, so what?

June 4, 2015

20 months on from the launch of the much-heralded 7-day Current Account Switching Service (CASS) are we, in the UK, as a nation voting with our feet and switching our famously enduring banking relationships in droves? Not so much, it seems. Switching has increased, from 2.8% in September …

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Who really leads in the kitchen?

May 1, 2015

It’s probably fair to say that retailers target most of their advertising for “all things cooking” towards women. But are the ladies really still the driving force in the kitchen – and therefore in kitchen purchases? And which countries harbor a population that is simply bursting with cooking …

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The Power of Ethnograpic Immersions

January 13, 2015

“I want to understand the world from your point of view. I want to know what you know in the way you know it. I want to understand the meaning of your experience, to walk in your shoes, to feel things as you feel them, to explain things as you explain them. Will you become my teacher and help …

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