User Experience

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15 Signs You Work in UX

November 1, 2012

Have you ever found yourself scrutinizing the wording and diagrams in instruction manuals? Do friends ask you for help figuring out how to work a device and your first impulse is to ask, “how do you think it should work?” Prognosis: you’re probably a UX researcher with a keen eye for …

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UX test of the VW infotainment system

October 18, 2012

This article is re-posted from SirValUse blog. To benchmark the user experience (UX) of car infotainment systems, GfK SirValUse (now GfK’s User Experience group) completed UX Quick-Checks of five automotive manufacturers’ systems. The manufacturers evaluated included Audi, BMW, Mercedes …

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The Ideal Personality Traits for a UX Consultant

September 27, 2012

This article is re-posted from User Centric’s blog. A few months ago, consultants around our office were adding theirMyers-Briggs profiles to their Skype status. As an introvert, I naturally did not post mine, but this got me wondering whether there was indeed a profile for the ideal …

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The Synergy between Market Research and UX

September 21, 2012

Good design and usability principles have been, for many years, important considerations for organizations, particularly in industries such as automotive and e-commerce. However, a confluence of trends in the broader consumer market has created interdependency between market research and user …

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Responsive web design: device specific adaptation

September 14, 2012

This article is re-posted from SirValUse blog. The number of mobile and stationary devices connected to the internet is growing steadily and so is the importance of responsive web design. With responsive web design, websites will adapt automatically to the width and height of the screen on …

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Our Pinterest is Piqued

September 7, 2012

This article is re-posted from User Centric’s blog. Pinterest is quickly growing into one of the most popular websites on the internet, thanks to inspired execution of a fairly simple concept. For anyone left who needs a two sentence introduction toPinterest, the site is equal parts …

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UX Quick Check of Car Infotainment Systems

August 16, 2012

This article is re-posted from SirValUse blog. Developments in the automotive industry are driven by innovations from various disciplines. Connectivity and digital technology play a major role in this convergence, navigation and assistive systems are becoming more important, and alternative …

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